A job application usually presents itself with two familiar names - CV and Motivation Letter. While it is never a question whether or not sending a CV is important in order to apply for a job, there is very often a hopeful wondering about the Motivation Letter's "optional" nature. So, is motivation letter important?
Our professionals share 10 detailed answers on "is motivation letter important"-
1. FIRST IMPRESSION IS THE LAST IMPRESSION
Unless the employer already knows you, or someone in your network has recommended you, your first impression would be through pieces of documents - CV and Cover Letter.
"CV AND COVER LETTER ARE LEAVE YOUR FIRST IMPRESSION ON THE RECRUITER"
Therefore, it is quite relevant to say that a complete file is better than 10 sent in a rush. If you are like a robot who is just sending out CVs on those "Easy Apply" jobs on Linkedin, those assembly lines might not do much business.
2. DON'T RELY ON ROCKING THE INTERVIEW "LATER"
Our professionals often come across talented applicants who believe that even if their CVs and cover letters aren't perfect, they'd rock their interviews. But hang on, do you get an interview with a not so perfect cv and cover letter?
"DECIDE WHETHER YOU'LL EVER GET THE CHANCE TO LEAVE A SECOND IMPRESSION"
Leave no stone unturned, don't rely on "later". Do your best, and do it now. It is true that the Cover letter is less important than the CV, but takes more changes per application. However, hard work should go along with smart work. In order to avoid the fear of not making enough customization and therefore wasting time on re-reading the motivation letter to ensure that you are not writing the wrong company name, memorize the number of and the places where you need to make the small amendments. However, it does not mean that you should change the company name, the date, the job position name and send the motivation letter. The same advice applies to larger changes such as a line or two about your motivation or your profile's relevance to the target job.
3. BUT THE JOB DESCRIPTION SAYS COVER LETTER IS OPTIONAL
"THE JOB DESCRIPTION PROBABLY ALSO SAYS THAT A MOTIVATED AND PASSIONATE CANDIDATE IS REQUIRED"
Your willingness to write a motivation letter might reflect the efforts you are putting into your application.
SENDING A MOTIVATION LETTER MIGHT NOT MEAN MUCH, BUT NOT DOING SO
WOULD SHOW THAT YOU "JUST DON'T CARE ENOUGH"
It means that when an employer sees your application with relevant documents like a well written motivation letter, they might not say "this applicant will go to the final round" or "hired", but they will definitely say, "this looks like a serious candidate" who actually cares about the position. Therefore, do not fall into the temptation of not attaching the "optional" motivation letter.
4. WILL THEY NOT ONLY READ SOME KEYWORDS ON MY CV?
Too much of anticipation is not good. Why not just make things happen and let the results be based on facts and not chance? Because many of your competitors are doing so, believe it or not. Even if only one out of ten recruiters would probably read your CV, it is highly likely that all of them will notice that you are one of those few who "did not send any". So, as long as there is no way to figure out which recruiter will actually read the motivation letter, do your best to write each one of them, without thinking of it as a waste of time.
THE REAL QUESTION IS - "WHAT IF THEY READ IT?"
You might be losing out the chance to convey a strong message or your plus points to the recruiter, if you are not writing your motivation letter well. So, customize each motivation letter, write your relevant plus points on each, and do send it as long as there is an option to do so.
4. IS CUSTOMIZING THE MOTIVATION LETTER IMPORTANT ?
Think from the perspective of the recruiter - she or he has a job to do - and they must do their job well because it has an impact on their life as well. Therefore, if the recruiter is looking for an Online Marketing Manager, and your "standard" motivation letter explains how you are good at "team management", you are "hard working", etc., it will be overpowered by something that says "proficient in Google Analytics" with a few words on the objectives achieved!
"YOU ARE THE ONE TO TAKE CARE OF YOUR APPLICATION"
With hundreds of application for each job opening, the recruiter - no matter how kind - has to be efficient and not take a lot of time to interpret your motivation letter. They will get what you tell them precisely in your letter. So keywords and relevancy is definitely important!
These tips by professionals will definitely help you to decide on the question of "is motivation letter important".
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